Steph Curry backs Brita – not Coke or Pepsi!

Let’s hope this is a sign of things to come. NBA superstar Stephen Curry has a new beverage endorsement deal, and there’s no sugar involved. It’s a water filtration brand called Brita.

Ad Age: Steph Curry Backs Brita — Not Coke or Pepsi

Hopefully, very soon, the idea of sports stars selling out to junk food or Big sugar will unthinkable. As sleazy as being paid to endorse a tobacco brand.

Well done Curry.


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  1. PhilT
    Tap water would be better still.
  2. Helen
    It is filtered tap water. We have gone back to tap water as we felt the amount of plastic bottles we were recycling was unacceptable.

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