Here’s a fantastic piece on the growing troubles of Big Soda – like the fact that ever fewer people drink soda and that drinking soda is considered the new smoking by more and more people:
Earlier
The Coca-Cola Problem is Getting Uncomfortable – Coke Gets Dumped by Doctors and Dietitians
23 Packets of Sugar in One SMALL Soda??
Reduced Soda Consumption Forces Coca-Cola to Cut Thousands of Jobs
Meanwhile, the proliferation of sports drinks, flavored ice teas, and juices to the more affluent populations are just a horse of a different color. And nobody in this article mentioned the sugary impact of 5 dollar Starbucks creations--candy in a cup. Soda sales may be down, but liquid sugar is not gone. It just costs more.
This is good news because once the people lose taste for this garbage, it's unlikely they'll go back to it.