Companies Promise Fewer Candy Ads to Kids, the Opposite Happens

September 11 2015 by in Food for kids, Sugar/fructose

Despite many years of pledges from companies to self-regulate, kids are seeing MORE ads for candy, not less.

TIME: Kids See More Candy Ads on TV Now Than in the Past

Why doesn’t “self-regulation” work? Simple. It’s not in the food companies’ interest to sell less. Thus they will keep breaking their promises. Believing promises about self-regulation is simply naive.

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2 comments

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2
Apicius
September 12 2015
Really...self regulation in advertisements does not work? Wow, what a big surprise.

And here I thought the cigarette and alcoholic beverage companies were self regulating themselves from selling to kids.
3
Leo
September 12 2015 1
Yes who thinks companies can self regulate. Maybe only when 2 options give the same amount of money. Else they almost always go for the greater profit - we must be nice to the shareholders. They are also humans.

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